Getting the lowdown, we interview the individuals who make our business boom! Hayley talks us through a classic day of all things Marketing, plus, a little more!
Please describe your job: what do you do? Talk us through your classic day at Ultimedia?
I am responsible for the lead generation and overall marketing output for Ultimedia. I cover multi channel marketing and everything from SEO to PR as well as brand management, campaigns and email marketing.
What are your passions, and how have they impacted the direction of your career?
I love being involved in the end to end sales marketing process, propelling us into new markets and implementing the best marketing practices to elevate us strategically.
What has been your most memorable win in your career?
I’ve had 2 great memorable wins in my career- I hired my first ever graduate, coached and developed her to go onto a successful digital marketing career and Secondly when I won an award for the best digital marketing campaign, that was a great time!
If you had to eat one meal every day for the rest of your life what would it be?
Hands down a roast dinner… you can't go wrong!
If you could magically become fluent in any language, what would it be?
Definitely dogs, I would love to be able to speak to dogs.
What have your learnings from lockdown been?
That I am a very social person and mentally very resilient!
What advice would you give a Head of Marketing right now?
Learn a bit about everyone's job and remember it's just marketing (don't get stressed)!